WHITNEY SMITH ✨️ BRAND & EXPERIENCE DESIGN ✨️ 




SIRIUSXM MEDIA AT CANNES LIONS

Top-to-bottom branded cabana design, including custom front facade, custom entryway, immersive wall graphics, divider screens, interior design and furniture selection.

Lead Designer: Whitney Smith
Art Director: Cecilia Cruz
Production Partner: Showcase



SIRIUSXM MEDIA AT ADCOLOR


Art direction and storyboard for a video piece created to showcase SiriusXM’s cultural marketing practice, Fluency. Launched at the annual ADCOLOR conference.

Art direction: Whitney Smith
Motion: Never Sit Still






SOLSTICE ORIGINAL TYPEFACE

Solstice is a classically inspired typeface with a modern aesthetic. Inspired by stone-carved letterforms and calligraphic strokes, its six styles offer a range of possible applications from branding and packaging, to editorial and film titles. Solstice is first and foremost a display face, but its flexibility enables legibility at smaller sizes.





WILD BARLEY BREWING

This San Antonio-based brewery and kitchen hired me to refresh their brand by designing an updated graphic system for their initial launch of canned beers. The system combines references to beer ingredients as well as elements of nature; a passion for the outdoors is a shared foundational value of the founders and the brand.



 CONTACT

︎ workbywhitney@gmail.com

RESUME

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