PAVILION IDENTITY
Brand identity system for an innovative tech platform that’s revolutionizing goverment procurement by seamlessly connecting people with the things they need.
My role: Concept & Design Lead
Completed at Big Human
Brand identity system for an innovative tech platform that’s revolutionizing goverment procurement by seamlessly connecting people with the things they need.
My role: Concept & Design Lead
Completed at Big Human
POP-UP RECORD SHOP AT CANNES LIONS
To create a more engaging and informative experience for SiriusXM’s advertising clients at Cannes, we created a record wall installation complete with a “listening station” where clients can listen and learn about our audiences, podcasts, channels, and platforms.
Lead Designer: Whitney Smith
Designers: Brian Yuen, Joanne Easton, Brooke Lewandowski
Creative Director: Jeff Zemetis
Production Partner: 2LK
To create a more engaging and informative experience for SiriusXM’s advertising clients at Cannes, we created a record wall installation complete with a “listening station” where clients can listen and learn about our audiences, podcasts, channels, and platforms.
Lead Designer: Whitney Smith
Designers: Brian Yuen, Joanne Easton, Brooke Lewandowski
Creative Director: Jeff Zemetis
Production Partner: 2LK
SIRIUSXM MEDIA AT CANNES LIONS
Top-to-bottom branded cabana design, including custom front facade, custom entryway, immersive wall graphics, divider screens, interior design and furniture selection.
Lead Designer: Whitney Smith
Art Director: Cecilia Cruz
Production Partner: Showcase
Top-to-bottom branded cabana design, including custom front facade, custom entryway, immersive wall graphics, divider screens, interior design and furniture selection.
Lead Designer: Whitney Smith
Art Director: Cecilia Cruz
Production Partner: Showcase
WILD BARLEY BREWING IDENTITY
This San Antonio-based brewery and kitchen hired me to refresh their brand by designing an updated graphic system for their initial launch of canned beers. The system combines references to beer ingredients as well as elements of nature; a passion for the outdoors is a shared foundational value of the founders and the brand.
Freelance work.
This San Antonio-based brewery and kitchen hired me to refresh their brand by designing an updated graphic system for their initial launch of canned beers. The system combines references to beer ingredients as well as elements of nature; a passion for the outdoors is a shared foundational value of the founders and the brand.
Freelance work.